Town of Ayer, MA Official Web Site

  • ARTICLE 8 - SIGN AND BILLBOARD REGULATIONS
    8.1 Purpose

    This section of this bylaw is adopted for the regulation and restriction of signs within the Town of Ayer in order to prevent or minimize damage to the environment, to protect and enhance the visual environment of this town and the safety, convenience and welfare of its residents. This section of this by-law is adopted as a Zoning by-law pursuant to Chapter 40A of the General laws. This section of this by-law is hereby declared to be remedial and protective, and is to be so construed and interpreted as to secure the beneficial interests and purposes thereof.

    8.2 Administration and Enforcement

    8.2.1 Enforcement

    a. The Building Inspector is hereby authorized to enforce this by-law for any
    sign erected before and after the adoption of this bylaw. The Building
    Inspector is authorized to order the repair or removal of any sign and its supporting structure which in his judgment is dangerous, or in disrepair or which is erected or maintained contrary to this by-law.

    b. Immediate removal may be ordered by the Building Inspector of any sign requiring a permit which has been erected without first obtaining such permit.
    8.2.2 Permits

    a. Except as provided below a sign permit from the Building Inspector shall be required for the erection, construction or alteration of a sign. The application for a permit shall be submitted in such a form as the Building Inspector may prescribe and shall include a drawing to scale and other such information as may be required for a complete understanding of the proposed work. The application shall be accompanied by the written consent of the owner or lessee of the premises upon which the sign is to be erected. In reviewing applications submitted to him, the Building Inspector shall apply the following standards in acting upon each permit, unless otherwise specifically provided:
        b. Within 30 days after the application for a permit has been submitted, the Inspector of Buildings shall approve or disapprove the application. If the Building Inspector does not take any action on the application within 30 days, the application shall be deemed approved.

        c. No permit shall be required for a sign in a residential district erected in accordance with the provisions of this by-law.

        d. Accessory signs legally erected before the adoption of this by-law which do not conform to the provisions of this by-law may continue to be maintained subject to compliance with the requirements for a permit in effect as of the adoption of this by-law, provided, however, that no such sign shall be permitted if, after the adoption of this bylaw, it is enlarged or altered in any substantial way, except to conform to the requirements of this by-law.

        e. Any sign legally erected before the adoption of this by-law which after that date: advertises, calls attention to or identifies products, persons or activities which are no longer sold, located, or carried on at the premises must be removed within 60 days after notice by the Building Inspector; and any such sign predating this by-law which has not been repaired or properly maintained, must within 60 days after notice to that effect has been given by the Building Inspector, be brought into compliance with the requirements of the by-law or removed.

        f. A sign permit shall become null and void if the work for which the permit was issued has not been completed within a six month period.

        • Permits shall not be required for window signs.

        8.2.3 Fees

        a. All fees shall be paid to the Town and collected by the Building Inspector.

        b. After the adoption of this by-law the sign permit fee shall be set by the
        Building Inspector.

        8.3 Sign Types.

        Definitions for sign types are found in the Bylaw definitions section, Article 2 on page 7.











        All Residential Districts

        All Business and Industrial Districts

        PERMANENT SIGNS:



        Canopy

        Y

        Y

        Free standing

        Y

        Y

        Marquee

        -

        Y

        Projecting

        Y

        Y

        Roof

        -

        -

        Wall

        Y

        Y



        TEMPORARY SIGNS:



        Banner

        Y

        Y

        Freestanding

        Y

        Y

        Movable

        -

        DB: Y All other districts: -

        Wall

        -

        Y

        Y = Permitted - = Prohibited DB = Downtown Business

        8.4 Permitted Sign Uses
        8.4.1 Permanent Signs

        Y = Permitted N= Not Permitted

        1

        1

        1

        1

        (Not including home occupations)
        Permanent Signs

        Residential Identification Sign


        All Residential Districts

        Downtown Business

        General Business

        Industrial Districts

        Y
        Y
        Y
        Y

        Regulation Sign Use per District

        For Buildings with One to Four-Family Dwelling Units:

        Maximum
        Size

        1 sq. ft

        1 sq. ft
        1 sq. ft
        1 sq. ft

        Maximum
        Height

        12 ft.

        12 ft.
        12 ft.
        12 ft.

        Number per Dwelling Unit





        For Buildings with Five or More Family Dwelling Units:

        Maximum
        Size

        10 sq. ft.

        10 sq. ft.
        10 sq. ft.
        10 sq. ft.

        Maximum
        Height

        6 ft.

        6 ft.
        6 ft.
        6 ft.

        Number per Development

        1

        1
        1
        1

        Additional Condition

        Free-standing sign only
        Free-standing sign only
        Free-standing sign only
        Free-standing sign only

        Home Occupation Sign


        Y
        Y
        Y
        Y

        Regulation Sign Use per District

        Maximum Size

        2 sq. ft

        2 sq. ft
        2 sq. ft
        2 sq. ft

        Maximum Height

        4 ft.

        4 ft.
        4 ft.
        4 ft.

        Number per Dwelling Unit

        1

        1
        1
        1
        Residential Accessory Use Sign
        Y
        Y
        Y
        Y

        Regulation Sign Use per District

        Maximum Size

        2 sq. ft

        2 sq. ft
        2 sq. ft
        2 sq. ft

        Maximum Height

        4 ft.

        4 ft.
        4 ft.
        4 ft.

        Number per Dwelling Unit

        1

        1
        1
        1
        Community Facility Sign

        Y
        Y
        Y
        Y

        Regulation Sign Use per District

        Maximum Size

        10 sq. ft

        10 sq. ft
        10 sq. ft
        10 sq. ft

        Maximum Height

        6 ft.

        6 ft.
        6 ft.
        6 ft.

        Number per Dwelling Unit

        1

        1
        1
        1
        Agricultural Identification Sign

        Y
        Y
        Y
        Y

        Regulation Sign Use per District

        Maximum Size

        10 sq. ft

        10 sq. ft
        10 sq. ft
        10 sq. ft

        Maximum Height

        6 ft.

        6 ft.
        6 ft.
        6 ft.

        Number per Dwelling Unit

        1

        1
        1
        1

        Political Sign

        All Residential Districts
        Downtown Business
        General Business
        Industrial Districts

        Y
        Y
        Y
        Y

        Regulation Sign Use per District

        Maximum Size

        6 sq. ft

        6 sq. ft
        6 sq. ft
        6 sq. ft

        Maximum Height

        6 ft.

        6 ft.
        6 ft.
        6 ft.

        Number per Dwelling Unit

        No limit

        No limit
        No limit
        No limit
        Signs for Nonconforming Uses

        Y
        Y
        Y
        Y

        Regulation Sign Use per District

        Signs for Nonconforming Uses must conform to the sign standards for the permitted sign use of the conforming sign use

        Business Sign for Commercial, Retail or Service Use


        N
        Y
        Y
        Y

        Regulation Sign Use per District

        Maximum Size

        --

        40 sq. ft
        40 sq. ft
        40 sq. ft

        Maximum Height

        --

        5 ft.
        5 ft.
        5 ft.

        Max. Ht. for Freestanding sign

        --

        10 ft.
        15 ft.
        15 ft.

        Max. Ht. for Other Sign Types

        --

        15 ft.
        15 ft.
        15 ft.

        Minimum Setback from Lot Line

        --

        None
        10 ft.
        10 ft.

        Number Per Single Use Building

        --

        2
        2
        2

        Number Per Multi-Use Building

        Per Business Use

        --

        1
        1
        1

        Per Development

        --

        1
        1
        1
        Business Sign for Wholesale, Transportation or Industrial Use

        N
        N
        N
        Y

        Regulation Sign Use per District






        Maximum Size

        --

        --
        --
        75 sq. ft

        Max. Ht. for Freestanding sign

        --

        --
        --
        15 ft.

        Max. Ht. for Other Sign Types

        --

        --
        --
        20 ft.

        Minimum Setback from Lot Line

        --

        --
        --
        25 ft.

        Number Per Single Use Building

        --

        --
        --
        2

        Number Per Multi-Use Building

        Per Business Use

        --

        --
        --
        1

        Per Development

        --

        --
        --
        1
        Traffic or Directional Signs of Government Body

        Y
        Y
        Y
        Y
        Incidental Signs

        N
        N
        N
        N






        8.4.2 Temporary Signs


        Y = Permitted N= Not Permitted


        Architect, Engineer, or Contractor Sign

        Temporary Use Signs

        For Sale, Rent or Lease Sign


        All Residential Districts

        Downtown Business

        General Business

        Industrial Districts

        Y
        Y
        Y
        Y

        Regulation Sign Use per District

        Maximum Size

        4 sq. ft

        4 sq. ft
        4 sq. ft
        4 sq. ft

        Maximum Height

        6 ft.

        6 ft.
        6 ft.
        6 ft.

        Number per Dwelling Unit

        1

        1
        1
        1


        Y
        Y
        Y
        Y

        Regulation Sign Use per District

        Maximum Size

        4 sq. ft.

        4 sq. ft
        4 sq. ft
        4 sq. ft

        Maximum Height

        6 ft.

        6 ft.
        6 ft.
        6 ft.

        Maximum Number Per Lot

        1

        1
        1
        1

        Minimum Setback from Lot Line

        10 ft.

        10 ft
        10 ft.
        10 ft.

        Per Subdivision

        Maximum Number

        1

        N/A
        N/A
        N/A

        Minimum
        Setback from Lot Line

        10 ft.

        N/A
        N/A
        N/A
        Special Event Sign

        Y
        Y
        Y
        Y

        Regulation Sign Use per District

        Additional Condition: Sign must be removed by 72 hours upon completion of the Special Event.

        8.5 Prohibited Signs


        No person may erect a sign which:


          with it.


            8.6 Variance.
            An application for variance may be filed with the Board of Appeals as allowed in the Town of Ayer By-laws.

              Each sign shall be maintained in a secure and safe condition. If the Building Inspector is of the opinion that a sign is not secure, safe or in good state of repair, he shall give written notice of this fact to the person responsible for the maintenance of the sign. If the defect in the sign is not corrected within the time permitted by the Building Inspector, the Building Inspector may revoke the permit to maintain the sign.
              8.8 Nonconforming Signs.

              Any sign or other advertising (billboard) devices heretofore legally erected may continue to be maintained, provided, however, that no such sign or other advertising device shall be permitted if it is enlarged.


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